Kinsta vs Hetzner

Kinsta and Hetzner should no longer be treated as two versions of the same VPS product. In 2026 Kinsta’s Application and Database Hosting moved to Sevalla, while Kinsta itself focuses on managed WordPress. Hetzner remains a general-purpose cloud infrastructure provider with shared, Arm64 and dedicated-vCPU servers.

WordPress operations are the product

Kinsta packages WordPress hosting with staging, continuous database optimization, CDN allocation, backups, a managed WAF with DDoS protection, malware removal and 24/7 human support. Current plans advertise up to a 99.99% uptime SLA, and new sites can be placed across a large set of managed WordPress data-center locations.

It is not a blank virtual machine

Hetzner is the fit for workloads that need arbitrary operating systems, custom services or root-level server architecture. Kinsta deliberately abstracts that layer away so WordPress teams can manage sites rather than build and maintain the underlying server stack.

Infrastructure freedom and multiple compute architectures

Hetzner Cloud gives you self-managed virtual machines across Intel, AMD EPYC and Ampere Arm64 families, plus dedicated-vCPU CCX plans for predictable CPU performance. Billing can be hourly, making it practical for development environments, services and non-WordPress workloads.

You own the application platform

Kinsta includes WordPress-specific operations that a raw cloud server does not create by itself: managed security layers, staging, backups, performance tooling and WordPress support. On Hetzner those capabilities are yours to install, automate or source from other tools.